SAN FRANCISCO–(BUSINESS WIRE)–Front, a communications platform for building strong customer relationships, today launched the Front Integration Partner Program to accelerate innovation and increase value for partners and customers. With open APIs, Front already enables nearly 100 integrations with software and communications companies, including Salesforce, HubSpot, ClickUp, Aircall, and Dialpad. The Front Integration Partner Program will drive the continued growth of integrations by providing a foundation for a richer technology ecosystem.

In today’s digital world, customers expect their technology stack to effectively integrate with other tools to optimize their workflows. Front is committed to creating and delivering meaningful integrations with technology partners to ensure a seamless customer experience. The Front Integration Partner Program will provide partners with a suite of technology and go-to-market resources while offering a diverse portfolio of integrations to ensure customers can create omnichannel workflows and experiences that best suit their needs. needs.

“Front supports customers with high-stakes communications, and Front’s onboarding partner program will play a critical role in ensuring customers have the ability to access all the technology they need from a single source. central location,” said Craig Klemp, vice president of partnerships at Front. “Front is committed to the success of its customers, and we are excited to launch the program to provide technology partners with an expanded platform for our combined solutions and to drive greater value for joint customers.”

Teams use Front to collaboratively manage large volumes of incoming customer requests that require human attention. Front aggregates a customer’s inbound messaging channels, from email to social media to SMS, and routes messages to team inboxes or individual agents based on their content, their context or metadata. With Front integrations, customers can add additional communication channels, as well as automatically retrieve and send data between Front and partner applications.

The Front Integration Partner Program offers technology, product, sales and marketing benefits on two levels, Standard and Plus. Partners at both tiers will be able to generate new business through referrals and access dedicated enablement resources, with opportunities to scale as installations grow.

  • Integration partners in the Standard will receive benefits including technical support, an integrations marketplace page, and certain marketing activities.

  • Integration Plus partners in the More will receive Standard tier benefits and additionally will be able to access Front platform and API roadmap previews, mutual selling enablement, and more opportunities to share leads and co-marketing. The Plus level will be accessible only by invitation at the launch of the program.

Partner Feedback on the Front Integration Partner Program

“Front has been an excellent partner for Aircall,” said Olivier Pailhes, co-founder of Aircall. “Our joint success is a direct result of the strong assembly solution we provide to our joint customers and the collaborative spirit between the two organizations.”

“Given the unpredictable state of the market, it is more important than ever for companies to maximize their resources, especially when it comes to their time. Front’s integration with ClickUp allows users to quickly link, create and execute tasks from ClickUp in Front,” said Marshall Tyler, Chief Strategy Officer, ClickUp. “By eliminating the need to switch between tools, users work from a single source of truth and are able to increase their productivity so they can ultimately spend more time on high-value activities. ”

To learn more about the Front Integration Partner Program, visit: https://front.com/partners/integration

About the front

Front is a communications hub for building strong customer relationships across digital channels. For many companies, almost every conversation with a customer can make or break the relationship – the stakes are so high. Front places these conversations at the center of a team’s attention and surrounds them with collaboration capabilities and contextual data from multiple systems. This keeps teams focused on delivering timely, accurate, and deeply personalized communications. More than 8,000 businesses, including Shopify, Airbnb, Hulu, Lyft, and Mailchimp, use Front to build better relationships with their customers, one conversation at a time. To learn more, visit front.com.